Rumer Willis named Face of Badgley Mischka Spring 2011 Campaign

Rumer Willis is Face of Badgley Mischka’s new ad campaign. The 22-year-old daughter of Demi Moore and Bruce Willis is embracing her good looks as new face of Badgley Mischka’s Spring 2011 ad campaign.

Luxe label Badgley Mischka’s designer duo, Mark Badgley and James Mischka released explained:

“We adore Rumer, she is glamorous, youthful and fun…[she] captures the spirit of all of our spring collections, especially our newly launched Mark + James collection.”

This is Rumer Willis’s first major ad campaign that will debut in the March issues of fashion mags like Vogue, InStyle, Harper’s Bazaar.

Rumer Willis Badgley Mischka Spring 2011 Ad was shot by fashion photographer Tony Duran in Malibu, Calif. In it, she will be seen flaunting couture eveningwear, the new Mark + James contemporary collection, as well as handbags, footwear jewelry and swimwear.

With this, Willis gets entry into A-list models including Mary-Kate and Ashley Olsen, Sharon Stone and Eva Longoria who have modeled for this celebrity-heavy brand in past.

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